Target is re-releasing 20 of their best designer collaborations to celebrate 20 years of partnerships. From a design lover standpoint, we could not be more thrilled when we heard the news. So, get ready for the iconic fashion and home design pieces at prices that would not break the bank. In exactly a month on September 14, this mega Target designer collaboration shopping event will be available in-store and online. Add September 14 into your calendar now! In the meantime, find out how you can bring more cool designs into your life!
“Target is known for (their) design for the masses, and we are all a part of the masses on different levels. I like to think of us as superheroes and heroines … You have that quick change at work in the bathroom stall and reveal yourself as ready to take on the night.” Phillip Lim
Target has been doing designer collaborations since 1999
We simply love how Target makes design accessible to the masses. Our favourite retailer has been leading the retail pack with over 175 designer collaborations for the past 20 years. This upcoming collection is to commemorate the 20 years of design partnerships. Some of our favourite past collections were with Thom Browne, Zac Posen, Phillip Lim, Missoni and of course the French design genius, Philippe Starck. He is the one who brought us the ubiquitous plastic Ghost chair, amongst other things. Also, I am hoping to get my hands on some Stephen Sprouse. Sprouse’s collection with Target was wildly successful as it followed soon after his collaboration with Louis Vuitton. Even though I am still lusting for the Sprouse’s graffiti-covered LV keepall, this re-issue will undoubtedly do the trick for me.
Sprouse designed the original line of red, white, and blue clothing and accessories with “USA” written on everything in graffiti print. The designer who had lost a friend in one of the planes that crashed on 9/11, felt an uncharacteristic surge of patriotism.
“I hope people won’t misinterpret me.” Stephen Sprouse
Designer collaborations make LIFE not so basic
Designer collaborations are well-loved here at TRRYWRLD as they are the perfect way to bring more amazing designs to our lives. Like many, we go through insane lengths to get hold of the pieces. It can be through our press contacts or even early line-ups. But we have also made road-trips during our hunts. I remember my first time, leaving the city for the burbs in upstate New York to get my hands on Target’s first designer collaboration. To this day, I am still using some of Michael Graves’ kitchen utensils. There have since been more collaboration additions in my closet, around my house and even my workspace!
Our Target designer collaboration love story!
Lamp Target x Michael Graves (1999-2013)
Penholder Target x Philippe Starck (2002)
Jacket Target x Thom Browne x Neiman Marcus (2012)
Target x Missoni (2011)
Five things about Target’s mega designer collaboration collection
1. 20 designer collaborations of the best of the best
The designers in chronological order : Michael Graves (1999-2013), Philippe Starck (2002), Stephen Sprouse (2002), Isaac Mizrahi (2003-2009), Erin Fetherston (2007), Proenza Schouler (2007), Thakoon (2008), John Derian (2008, 2010), Anna Sui (2009), Rodarte (2009), Stephen Burrows (2010), Zac Posen (2010), Harajuku Mini (2011-2012), Missoni (2011), Jason Wu (2012), Phillip Lim (2013), Altuzarra (2014), Lilly Pulitzer (2015), Marimekko (2016), Hunter (2018).
2. You will be able to buy an extensive range of iconic designs for your closet and your home
There will be approximately 300 iconic items from the 20 shortlisted designer partnerships. This limited-edition design anniversary collection will include apparel, accessories, home décor and kitchen necessities. We cannot wait for the full line-up for the Sept 14 drop!
“My goal in this democratization of design is to make possible the most joyful and exciting things and experiences for the maximum number of people. Today, we don’t need more design, more pretensions – we need more happiness and more magic available to everyone.” Philippe Starck
3. You will find the prices ridiculously accessible.
It is Target, and the prices will range from $7(USD) to $160(USD). Affordable or what?! Enough said.
4. Where and how to get your hands on them.
Most important, the limited-edition anniversary re-issue will drop on September 14 in stores and online. Based on our past experiences, you will likely have to visit different stores as each one will carry varied merchandise. Sadly for Canadians, you will have to cross the border to shop this collection.
5. Key pieces that intrigue us
Below are pieces that intrigue us from some of the returning designers. Aug 15 Midday Update: the collection is available for preview on the target.com. BUT remember to watch the trailer of the upcoming Design For All, a micro-documentary series at the end of this!
The Target designer collaboration re-issue could not be more timely as I am looking to refresh my place. So Marimekko, Missoni, Starck and Michael Graves will be on my radar first. Plus, I really want the skateboard from Stephen Sprouse. We hope we’ve gotten you as excited as we are. Tell us which designer you are most stoked about? In the meantime, Target is also releasing a docu-series, Design for All, on Sept 4. Check out the trailer below to get even more inspired!
Design for All is a micro-documentary series that examines the power of design to change and better our lives. The series will explore and celebrate the iconic pieces from the past 20 years through the lens of Target’s leading collaborations partners. Sept 4 launch.